Reader Andrea e-mailed me this question:
Just wondering if you’ve ever done a post on how to write helpful product reviews for clothing or makeup sites? I do a lot of shopping online, and finding a helpful review for an item I’m considering is so great — I’ve noticed more and more women include many of their measurements which really helps to give a good idea of how a piece will fit. Makeup is a bit more subjective, I realize, since color perception can vary (as does how one describes one’s own coloring). But I still see so many “reviews” that are along the lines of “Wow! This is a great sweater! I love it!” So. Not. Helpful.
Originally posted 2014-08-14 06:04:46.